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CASE STUDY · GEORGETOWN

Sold for $200K more than the guide.

3
BEDROOMS
$1.4M
GUIDE / APPRAISED
$1.6M
SOLD PRICE
DAYS ON MARKET
THE BRIEF

A full pre-sale styling service in Georgetown.

Plush Home assisted with a Full Home Styling service of this three-bedroom, two-bathroom renovated home in Georgetown — helping the finished renovation present at its absolute best for a fast, competitive sale.
THE PROPERTY

A beautifully renovated home with resort-style outdoor living.

A three-bedroom, two-bathroom home in Georgetown that had undergone a quality renovation, with resort-style outdoor living and generous open-plan living areas.

The renovation itself was already a strong selling point — the goal was simply to make sure the presentation lived up to it.

THE CHALLENGE

Making sure the styling matched the quality of the renovation.

A high-quality renovation can still fall flat in photos and inspections if the styling doesn’t match its standard — buyers notice the gap between a great renovation and a generic presentation.

The brief was to style every space with the same care that went into the renovation itself, so nothing pulled the eye away from the home’s best features.

OUR APPROACH

A coastal-inspired styling approach to match the renovation.

Our team styled the living, dining and outdoor entertaining areas with a relaxed coastal palette — timber tones, warm neutrals and natural textures — to complement the renovation and highlight the home’s indoor-outdoor flow.
FURNITURE
Relaxed, coastal-toned furniture that let the renovation’s finishes shine.
ART & ACCESSORIES
Woven textures, greenery and coastal accents layered in for warmth.
INSTALL & REMOVAL
Fully installed for photography and open homes, with easy removal at settlement.
THE RESULT

A $200K result above the guide.

Listed with a guide of $1,400,000, 24 Shelley Street sold for $1,600,000 — $200,000 above expectations. A full styling service helped showcase the quality of the renovation and attract strong buyer interest.

LET’S TALK

Thinking of selling? Let’s get started.

Free consultation, no upfront cost, pay on settlement. We’d love to walk through your property and show you the same difference we made here.